Case Studies
Case Studies
Case Studies
Emergency UX Changes
During a customer service crisis, UX issues were slowing down how the team responded. This project prioritized quality of life improvements that greatly improved response times.
Old Process
25 min
New Process
5 min
Emergency UX Changes
During a customer service crisis, UX issues were slowing down how the team responded. This project prioritized quality of life improvements that greatly improved response times.
Old Process
25 min
New Process
5 min
Emergency UX Changes
During a customer service crisis, UX issues were slowing down how the team responded. This project prioritized quality of life improvements that greatly improved response times.
Old Process
25 min
New Process
5 min
Teacher Community Redesign
A long-term redesign project as part of a product platform migration. There was a major pivot in this project based on findings from our research.
New memberships
24%
User Retention
70%
Teacher Community Redesign
A long term redesign project linked to platform migration. There was a major pivot in this project based on findings from our research.
New memberships
24%
New Process
5 min
Teacher Community Redesign
A long-term redesign project as part of a product platform migration. There was a major pivot in this project based on findings from our research.
New memberships
24%
User Retention
70%
AI-Powered Experiences
How do we integrate AI in non-intrusive, transparent, and most importantly useful ways? Why is adding AI features to a product a User trust issue? Findings from a year of product and feature launches.
New AI Features
6
New users onboarded
100K+
AI-Powered Experiences
Learnings and findings over the course of working on several AI products and features.
Old Process
150%
New Process
5 min
AI-Powered Experiences
How do we integrate AI in non-intrusive, transparent, and most importantly useful ways? Why is adding AI features to a product a User trust issue? Findings from a year of product and feature launches.
New AI Features
6
New users onboarded
100K+
Member Rewards Experience
Experience and interface improvements to Columbia Sportswear Company's loyalty program. This project focused on the mobile first experience.
Heuristic issues found
74
Improved User flows
6
Member Rewards Experience
A leading bank wanted to revamp their mobile app to provide a more user-friendly and secure experience
Old Process
25 min
New Process
5 min
Member Rewards Experience
Experience and interface improvements to Columbia Sportswear Company's loyalty program. This project focused on the mobile first experience.
Heuristic issues found
74
Improved User flows
6
Design System Update
Accessibility and usability research for component updates during design system expansion.
Old Process
25 min
New Process
5 min
Design System Update
Accessibility and usability research and design update during Design system expansion
Old Process
25 min
New Process
5 min
Design System Update
Accessibility and usability research for component updates during design system expansion.
Old Process
25 min
New Process
5 min
Enhancing Mobile Banking App Usability
A leading bank wanted to revamp their mobile app to provide a more user-friendly and secure experience
Old Process
25 min
New Process
5 min
Enhancing Mobile Banking App Usability
A leading bank wanted to revamp their mobile app to provide a more user-friendly and secure experience
Old Process
25 min
New Process
5 min
Enhancing Mobile Banking App Usability
A leading bank wanted to revamp their mobile app to provide a more user-friendly and secure experience
Old Process
25 min
New Process
5 min
Accolades & Applause
I've been lucky to work alongside some of the best folks in the biz! Here's some nice things I've heard from them
Cayla, Product Owner
Vinu is an incredible addition to the UX team. He is quick to produce elegant, usable designs and is consistently open to feedback.
Raina, UX Manager
I’m really glad to have Vinu as a teammate, and our team is stronger because of his involvement.
Faye, Product Manager
He is an excellent listener and collaborator across all stakeholder groups - from our friends on the business side to our friends on the development side.
Todd, Developer
Working with Vinu is a great time. He involves everyone on the team in the work. Hand offs are so smooth with everyone on the same page.
Accolades & Applause
I've been lucky to work alongside some of the best folks in the biz! Here's some nice things I've heard from them
Cayla, Product Owner
Vinu is an incredible addition to the UX team. He is quick to produce elegant, usable designs and is consistently open to feedback.
Faye, Product Manager
He is an excellent listener and collaborator across all stakeholder groups - from our friends on the business side to our friends on the development side.
Raina, UX Manager
I’m really glad to have Vinu as a teammate, and our team is stronger because of his involvement.
Todd, Developer
Working with Vinu is a great time. He involves everyone on the team in the work. Hand offs are so smooth with everyone on the same page.
Accolades & Applause
I've been lucky to work alongside some of the best folks in the biz! Here's some nice things I've heard from them
Cayla, Product Owner
Vinu is an incredible addition to the UX team. He is quick to produce elegant, usable designs and is consistently open to feedback.
Raina, UX Manager
I’m really glad to have Vinu as a teammate, and our team is stronger because of his involvement.
Faye, Product Manager
He is an excellent listener and collaborator across all stakeholder groups - from our friends on the business side to our friends on the development side.
Todd, Developer
Working with Vinu is a great time. He involves everyone on the team in the work. Hand offs are so smooth with everyone on the same page.
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